Strengths, Weaknesses, Opportunities and Threats.
This is the starting point to prepare your strategy for the future.
Either for this year or for the years to come, the correct strategy must be developed understanding not only the internal factors but the external ones too. An organization that is prepared for all future challenges will always have better chances to overcome difficult situations.
Prepare your organization for every possible scenario in the future and keep always a correct balance between execution and planning.